Google My Business is crucial for local businesses as it helps them appear in local search results, Google Maps, and Google’s Knowledge Panel. Having a well-optimized GMB profile improves your online visibility, increases your chances of being found by potential customers, and enhances your local search rankings.

To make the most of your GMB profile, include the following information:
1: Business name, address, and phone number (NAP).
2: Accurate business hours, including special hours for holidays or events.
3: A brief and compelling description of your business.
4: High-quality images of your products, services, and premises.
5: Relevant categories that accurately represent your business.

Yes, Google My Business allows you to manage multiple business locations under one Google account. You can add and verify each location separately and update the information for each location as needed.

Yes, having an optimized and active Google My Business profile positively impacts your local search rankings. A well-maintained GMB listing with accurate information, regular updates, and positive customer reviews signals to Google that your business is relevant and trustworthy for local searches.